We are Bas and Koen Janssen, also known as the Janssen Brothers.
We discovered ten more Janssen Brothers are in business together and share our brand name.
But every Janssen Brothers works in another field.
This led us to come up with: ”Janssen Brothers United.”
One ad campaign for eleven different Janssen Brothers.
Because by combining our marketing budgets, we can achieve so much more.
This way, we helped raise awareness for all other Janssen Brothers.
And also a little bit for ourselves.
“Janssen Brothers United" was our graduation project at the Willem de Kooning Academy in Rotterdam.